Digital media has so much potential when it comes to helping people stick to goals - the texts to encourage people that are quitting smoking (check out the story here: http://www.theaustralian.com.au/news/world/texts-messages-helping-smokers-quit/story-e6frg6so-1226084704852) is a great example Kate. Diet is another area where you can find fantastic support too. Will the Weight Watchers of the future become an online forum? Obviously everyone will be wearing silver.

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